Every brand manager (and even their dog) wants their own piece of the prolific Instagram pie. It has become such a huge part of the social media marketing world that not trying to at least use it as an avenue to boost business equates to wasted opportunity. And we mean BIG opportunity. As of mid-2018, […]
Mastering Instagram Marketing Read More »
These days, clinching the top spot on the search engine results page (SERP) is tougher than ever. Add the challenge of competing against dozens of other websites to the complexity of ever-changing search algorithms, and you’ve got a real challenge on your plate. To put it simply, continuously updating and improving your SEO strategy protects
Updated SEO Techniques to Embrace in 2018 Read More »
The holiday season is coming up. Of course, you want to get ready for it. You’ve done a deep dive of your target market. You’ve understood their needs and how you can catch their interests. You’ve already made a plan of attack with your campaign. The problem is, you’re stuck with the same kind of
The Holidays are Coming and these New Facebook Overlays can Help You Read More »
If you manage a digital store or a B2B business in Australia, heads up. Google Ads has cool features that can influence your marketing efforts moving forward. In the world of online product advertising, Google doesn’t have the monopoly over things. Amazon and Facebook are close competitors, and because of this, Google has to be
5 Google Ads Features Everyone Should Be Using Read More »
In the world of SEO, the only that’s constant is change. Case in point: Google’s latest algorithm update. This update further proves that mobile dominance is already here. Basically, the newly rolled out update highlights the importance of mobile sites’ speed. With the latest update launched, do you have to make major changes on your
The Latest Google Page Speed Update Read More »
Marketing your fashion brand on Instagram and Pinterest seemed like a good idea until you realize how fashion-saturated these platforms are. Big fashion brands are getting bigger on these platforms, but you can’t say the same for the lesser known brands. Winning over the customers the big fashion brands haven’t reached yet is difficult. Now,
15 Ways To Market Your Fashion Brand Online Read More »
If you think the Instagram Stories feature was only developed to serve as a bucket for all your IG-worthy escapades throughout the day, think again. This Snapchat-like feature can be utilized for digital marketing purposes. That’s right; you can use it to promote your brand online and to generate more sales if used correctly. The
How Instagram Stories Can Help Your Business Read More »
The growth of the ecommerce industry is in overdrive—and there no signs of it halting soon. In fact, according to a report, the industry is expected to accumulate more than AUD $5 trillion in 2020. High Internet usage is one of the key factors to the steady rise of ecommerce. To put things in perspective,
Here Are the Trends That Will Influence eCommerce’s Growth in 2018 Read More »
Is your product page actually selling your product or turning buyers away? There’s a problem with most product pages, and product descriptions. They only describe the product, and don’t actually sell it. Your product page is a sales page. And like every effective sales page, it needs to engage your buyers, get them interested in
How To Create Conversion Optimized Product Descriptions for Your eCommerce Store Read More »
