The dawn of technology to make things a little easier also became a breakthrough for omnichannel servicing. Messenger marketing across platforms such as Facebook and website live chat is slowly dominating the customer servicing space. In fact, surveys from the US revealed that 37% of Americans would opt out to use a chatbot to get […]
Messenger Marketing- Using Bots To Increase Your Revenue Read More »
If you want serious reach on social media, chances are, you’ll have to pay for it. Organic posts are great, but a robust and agile social media strategy necessitates going above and beyond the normal post to paid advertising. It seems like the old adage is true: you get what you pay for. Facebook advertising
Getting Started with Facebook Ads in 7 Steps Read More »
From Kylie Jenner to the egg that took over Instagram, social media marketing is one of the most underrated tools to market your business and too many brands end up squandering the opportunity to establish better social capital. However ignored, 50% of business who used social media as part of their content marketing strategies claimed
Sure-Fire Ways To Get Your Social Media Content The Best Engagements Read More »
Search Engine Optimisation, popularly known as SEO, is the leading inbound marketing strategy to drive more visits to your website. SEO plays such a huge part in a brand’s outreach strategy that 61% of marketers say improving it while growing their organic presence is ranked as their primary inbound marketing priority. The process of creating
Top 5 SEO Tips To For Beginners To Keep In Mind Read More »
65% of businesses admitted that they find it hard to produce engaging content. Content creation, specifically blog post creation, is the lifeline of your brand’s content marketing strategy. Without blog posts, it will be hard for your brand to succeed in attaining a good spot in your SERP ranking. Hubspot itself pointed out that
5 Fail-Proof Ways to Get to the Top 10 of Search Results Page Read More »
For context, let’s first discuss numbers. There are at least 4.2 billion Internet users today, and around 3.4 billion of them are active social media users. On average, a user has five social media accounts; and the average daily time spent on social media is 116 minutes a day. The numbers are staggering, to say
The Dos and Don’ts: How Nonprofits Can Attract Millennials Read More »
There’s nothing permanent in the world of search engine optimisation (SEO), except for change. Many of the effective techniques marketers have been using in the past couple of years have been deemed and proven obsolete — that’s how fast-paced the industry is. To succeed in 2019, your brand must be one step ahead of its
These Lesser Known Trends Will Shake the SEO World in 2019 Read More »
Of course, organic SEO still works these days – but you can’t be a one-trick pony in today’s competitive and ever-changing digital marketing world. While SEO could help your business rank in the search engine results pages (SERPs), successfully doing so could take a while. If you want your brand to draw more conversions, you
5 Mistakes That Could Derail Your Google Ads Campaign in a Snap Read More »
First thing’s first: search engine optimisation (SEO) and conversion rate optimisation (CRO) are not enemies. Ever since user experience has become one of the key components of CRO, many businesses started thinking SEO is dead, and some of them even discounted the benefits of SEO and painted CRO as the new hero. UX Vs. SEO
How SEO and CRO Affect Each Other and How to Make Them Work Together Read More »
