The Execution
Providing an extensive site analysis, Search Insights was able to recommend an optimised code structure to make the website substantially more SEO-friendly, while not impacting user experience.
In addition to on-page SEO strategies, targeted articles were written and placed across relevant fashion and lifestyle websites to curate the Designer Forum offering to prospective customers. These strategies provided a significant benefit to impact Google rankings and deliver highly qualified customer traffic.
A retargeting campaign was developed to complement the traffic driven to the site.